Home News Forum Articles
  Welcome back
You are here You are here: Home | Forum | Virgin Media to join Sky's Adsmart targeted advertising network

You are currently viewing our boards as a guest which gives you limited access to view most of the discussions, articles and other free features. By joining our Virgin Media community you will have full access to all discussions, be able to view and post threads, communicate privately with other members (PM), respond to polls, upload your own images/photos, and access many other special features. Registration is fast, simple and absolutely free so please join our community today.


Welcome to Cable Forum
Go Back   Cable Forum > Virgin Media Services > Virgin Media News Discussion

Virgin Media to join Sky's Adsmart targeted advertising network
Reply
 
Thread Tools
Old 17-04-2017, 22:41   #1
1andrew1
cf.mega poster
 
Join Date: Dec 2013
Posts: 3,066
1andrew1 has reached the bronze age
1andrew1 has reached the bronze age
Virgin Media to join Sky's Adsmart targeted advertising network

Quote:
Sky and Virgin Media are close to a landmark deal to join forces in the advertising market, in a move meant to challenge local media and tempt spending away from Google and Facebook.
The pay-TV and broadband rivals are in advanced discussions over a partnership that will effectively mean Virgin Media will join Sky’s Adsmart targeted advertising network, industry sources revealed.
Full article: http://www.telegraph.co.uk/business/...tising-tie-up/
1andrew1 is offline   Reply With Quote
Advertisement
Old 18-04-2017, 04:25   #2
denphone
Still alive and happy
 
denphone's Avatar
 
Join Date: Jun 2007
Location: In the land of beyond and beyond.
Services: XL BB, 2 V6 boxes , XL TV.
Posts: 42,233
denphone has a lot of silver blingdenphone has a lot of silver blingdenphone has a lot of silver blingdenphone has a lot of silver bling
denphone has a lot of silver blingdenphone has a lot of silver blingdenphone has a lot of silver blingdenphone has a lot of silver blingdenphone has a lot of silver blingdenphone has a lot of silver blingdenphone has a lot of silver blingdenphone has a lot of silver blingdenphone has a lot of silver blingdenphone has a lot of silver blingdenphone has a lot of silver blingdenphone has a lot of silver blingdenphone has a lot of silver blingdenphone has a lot of silver blingdenphone has a lot of silver blingdenphone has a lot of silver blingdenphone has a lot of silver bling
Re: Virgin Media to join Sky's Adsmart targeted advertising network

No surprise when you look at it as the advertising landscape is changing very quickly and it needs someone to take on the big beasts of Google and Facebook..
__________________
“The only lesson you can learn from history is that it repeats itself”
denphone is online now   Reply With Quote
Old 18-04-2017, 11:16   #3
Kushan
FORMER Virgin Media Staff
 
Kushan's Avatar
 
Join Date: Dec 2010
Location: Warrington
Posts: 4,166
Kushan has a bronzed appealKushan has a bronzed appeal
Kushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appeal
Re: Virgin Media to join Sky's Adsmart targeted advertising network

I don't like the idea of my ISP tracking my usage for any reason, let alone advertising.
__________________
My views are my own and in no way reflect those of Virgin Media.
Kushan is online now   Reply With Quote
Old 18-04-2017, 11:51   #4
muppetman11
cf.mega poster
 
Join Date: Mar 2010
Posts: 10,556
muppetman11 has a pair of shiny starsmuppetman11 has a pair of shiny starsmuppetman11 has a pair of shiny stars
muppetman11 has a pair of shiny starsmuppetman11 has a pair of shiny starsmuppetman11 has a pair of shiny starsmuppetman11 has a pair of shiny starsmuppetman11 has a pair of shiny starsmuppetman11 has a pair of shiny starsmuppetman11 has a pair of shiny starsmuppetman11 has a pair of shiny starsmuppetman11 has a pair of shiny starsmuppetman11 has a pair of shiny starsmuppetman11 has a pair of shiny starsmuppetman11 has a pair of shiny starsmuppetman11 has a pair of shiny starsmuppetman11 has a pair of shiny starsmuppetman11 has a pair of shiny starsmuppetman11 has a pair of shiny starsmuppetman11 has a pair of shiny starsmuppetman11 has a pair of shiny starsmuppetman11 has a pair of shiny starsmuppetman11 has a pair of shiny stars
Re: Virgin Media to join Sky's Adsmart targeted advertising network

Quote:
Originally Posted by Kushan View Post
I don't like the idea of my ISP tracking my usage for any reason, let alone advertising.
But probably happily have a FB , Twitter account
muppetman11 is offline   Reply With Quote
Old 18-04-2017, 12:02   #5
Kushan
FORMER Virgin Media Staff
 
Kushan's Avatar
 
Join Date: Dec 2010
Location: Warrington
Posts: 4,166
Kushan has a bronzed appealKushan has a bronzed appeal
Kushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appeal
Re: Virgin Media to join Sky's Adsmart targeted advertising network

Quote:
Originally Posted by muppetman11 View Post
But probably happily have a FB , Twitter account
I can have the account, doesn't mean I let them track me.
__________________
My views are my own and in no way reflect those of Virgin Media.
Kushan is online now   Reply With Quote
Old 18-04-2017, 18:13   #6
pip08456
Sad Doig Fan!
 
pip08456's Avatar
 
Join Date: Aug 2007
Location: Barry South Wales
Age: 61
Services: As I spend little time at home have an arrangemet to use a neighbours SKY connection for a small fee
Posts: 5,704
pip08456 has a bronzed appealpip08456 has a bronzed appeal
pip08456 has a bronzed appealpip08456 has a bronzed appealpip08456 has a bronzed appealpip08456 has a bronzed appealpip08456 has a bronzed appealpip08456 has a bronzed appealpip08456 has a bronzed appealpip08456 has a bronzed appealpip08456 has a bronzed appealpip08456 has a bronzed appealpip08456 has a bronzed appealpip08456 has a bronzed appealpip08456 has a bronzed appealpip08456 has a bronzed appealpip08456 has a bronzed appealpip08456 has a bronzed appealpip08456 has a bronzed appealpip08456 has a bronzed appealpip08456 has a bronzed appealpip08456 has a bronzed appeal
Re: Virgin Media to join Sky's Adsmart targeted advertising network

More reason to cut the cord and use a VPN???
pip08456 is offline   Reply With Quote
Old 18-04-2017, 18:53   #7
RichardCoulter
cf.mega poster
 
Join Date: Jan 2008
Posts: 4,682
RichardCoulter has disabled reputation
Re: Virgin Media to join Sky's Adsmart targeted advertising network

Quote:
Originally Posted by 1andrew1 View Post
An interesting development...
RichardCoulter is offline   Reply With Quote
Old 19-04-2017, 10:56   #8
Kushan
FORMER Virgin Media Staff
 
Kushan's Avatar
 
Join Date: Dec 2010
Location: Warrington
Posts: 4,166
Kushan has a bronzed appealKushan has a bronzed appeal
Kushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appealKushan has a bronzed appeal
Re: Virgin Media to join Sky's Adsmart targeted advertising network

Quote:
Originally Posted by pip08456 View Post
More reason to cut the cord and use a VPN???
As if there wasn't reason enough, sadly.
__________________
My views are my own and in no way reflect those of Virgin Media.
Kushan is online now   Reply With Quote
Old 20-04-2017, 02:27   #9
bubblegun
cf.addict
 
bubblegun's Avatar
 
Join Date: Jan 2008
Location: Scotland
Services: SkyQ Silver and Minibox with Sky Broadband Unlimited and SkyTalk Anytime Extra
Posts: 313
bubblegun is a jewel in the roughbubblegun is a jewel in the roughbubblegun is a jewel in the roughbubblegun is a jewel in the roughbubblegun is a jewel in the rough
Re: Virgin Media to join Sky's Adsmart targeted advertising network

Quote:
Originally Posted by Kushan View Post
As if there wasn't reason enough, sadly.
No need to be so paranoid, yet!

Adsmart is primarily based on TV viewing habits.

There are several online articles about how it works.

Last edited by bubblegun; 20-04-2017 at 02:31.
bubblegun is offline   Reply With Quote
Reply


Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
 
Thread Tools

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Forum Jump


All times are GMT +1. The time now is 20:25.


Server: calcium.zmnt.net
Powered by vBulletin® Version 3.8.11 Release Candidate 2
Copyright ©2000 - 2017, vBulletin Solutions Inc.