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What does the Guardian have against Virgin?
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Old 06-03-2011, 22:18   #1
Chad
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What does the Guardian have against Virgin?

I was reading the Guardian website when I came across this rather harsh assessment of Virgins latest add campaign.

"Lovely, lovely Virgin Media. Just look at those beautiful wide shots of the city, living rooms twinkling in the twilight, the whole soothing scene narrated by a voiceover man plucked from the box of Reassuringly Unthreatening Regional Accents. He recites the lyrics to Madness' Our House over the beat of Dan Black's HYPNTZ, transforming it from a chirpy ska toot-a-long to languid elegy, and everything is cosy and warm and British and friendly and lovely. Just like Virgin Media. Lovely, lovely Virgin Media. But as the camera hovers outside windows like a lovely, lovely peeping tom, what is it we see? A naked man ironing his pants while chatting on the phone, probably to his mum – the pervert; a raucous "Skins party" that Bebo knows all about but Dad most certainly won't; and a lady on her laptop while she's doing a poo. Let's hope she's on BBC News and not Skype. At least the last couple we see, about to get down to sex business, are wise enough to close their curtains.

In this ad, Virgin Media might be trying to tell you that its digital entertainment empire makes your world A More Exciting Place To Live, but what it's ended up saying is: we're watching you. All of those disgusting things you would only do in the privacy of your own home? We know about them. We are outside your windows and inside your house. We can see you on the toilet. We know where your mum lives. We can see you having a hormone-related sob to a real-life story on Lorraine Kelly's morning show. And neither frosted glass nor curtains – not even lovely, lovely curtains – can keep us out."

Here's a direct link:

http://www.guardian.co.uk/tv-and-rad...ia?INTCMP=SRCH
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Old 06-03-2011, 22:21   #2
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Re: What does the Guardian have against Virgin?

Is there anything else that makes you think the Grauniad has something against VM or was it just this piece? It doesn't look to me as if they're being victimised. That particular column takes regular swipes at any sort of advertising.
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Old 06-03-2011, 22:22   #3
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Re: What does the Guardian have against Virgin?

Quote:
Originally Posted by Chad View Post
I was reading the Guardian website when I came across this rather harsh assessment of Virgins latest add campaign.

"Lovely, lovely Virgin Media. Just look at those beautiful wide shots of the city, living rooms twinkling in the twilight, the whole soothing scene narrated by a voiceover man plucked from the box of Reassuringly Unthreatening Regional Accents. He recites the lyrics to Madness' Our House over the beat of Dan Black's HYPNTZ, transforming it from a chirpy ska toot-a-long to languid elegy, and everything is cosy and warm and British and friendly and lovely. Just like Virgin Media. Lovely, lovely Virgin Media. But as the camera hovers outside windows like a lovely, lovely peeping tom, what is it we see? A naked man ironing his pants while chatting on the phone, probably to his mum – the pervert; a raucous "Skins party" that Bebo knows all about but Dad most certainly won't; and a lady on her laptop while she's doing a poo. Let's hope she's on BBC News and not Skype. At least the last couple we see, about to get down to sex business, are wise enough to close their curtains.

In this ad, Virgin Media might be trying to tell you that its digital entertainment empire makes your world A More Exciting Place To Live, but what it's ended up saying is: we're watching you. All of those disgusting things you would only do in the privacy of your own home? We know about them. We are outside your windows and inside your house. We can see you on the toilet. We know where your mum lives. We can see you having a hormone-related sob to a real-life story on Lorraine Kelly's morning show. And neither frosted glass nor curtains – not even lovely, lovely curtains – can keep us out."

Here's a direct link:

http://www.guardian.co.uk/tv-and-rad...ia?INTCMP=SRCH
Sorry but that is pretty funny LOL
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Old 06-03-2011, 22:24   #4
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Re: What does the Guardian have against Virgin?

It is a satire column that takes the michael out of advertisements and other things that are taking themselves to seriously.

I take it you did not click on the nice hyperlink for more of the same. http://www.guardian.co.uk/culture/series/thehardsell

Here is one about the Dustin Hoffman Sky Atlantic advert. http://www.guardian.co.uk/tv-and-rad...l-sky-atlantic
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Old 06-03-2011, 22:26   #5
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Re: What does the Guardian have against Virgin?

Quote:
Originally Posted by Chris View Post
Is there anything else that makes you think the Grauniad has something against VM or was it just this piece? It doesn't look to me as if they're being victimised. That particular column takes regular swipes at any sort of advertising.
No

---------- Post added at 22:26 ---------- Previous post was at 22:25 ----------

Quote:
Originally Posted by Masque View Post
It is a satire column that takes the michael out of advertisements and other things that are taking themselves to seriously.

I take it you did not click on the nice hyperlink for more iof the same. http://www.guardian.co.uk/culture/series/thehardsell
No again

---------- Post added at 22:26 ---------- Previous post was at 22:26 ----------

Just close this thread, it's went belly up within a few posts
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Old 06-03-2011, 22:27   #6
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Re: What does the Guardian have against Virgin?

I actually clicked on a couple of links and found them to be funny and of a similar vein.
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Old 06-03-2011, 22:31   #7
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Re: What does the Guardian have against Virgin?

Just wear clothes next time your ironing your clothes LOL , you never know whos watching.
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Old 06-03-2011, 22:36   #8
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Re: What does the Guardian have against Virgin?

And be extra careful if you've got the "steam" setting on the iron.....
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