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Finally VirginMedia to start investing in exclusive content again. They've bought exclusive UK rights to Ash Vs Evil Dead for VOD - and are looking for more.
Looks like fun, odd that the first 5 episodes are on On Demand though, why not just start broadcasting from the start? Especially with the "Mid Season Break" hiatus we are about to endure.
The reasons on why they sold their content business is why we are receiving Sky's premium channels now and if l had a choice between the two then there is simply no contest.
__________________ “The only lesson you can learn from history is that it repeats itself”
Finally VirginMedia to start investing in exclusive content again. They've bought exclusive UK rights to Ash Vs Evil Dead for VOD - and are looking for more.
I thought a lot of it was down to James Murdoch leaving Sky - he had been more determined than his predecessors to not give cable any advantages - and Tom Mockridge joining from News Corporation - leading to a less antagonistic relationship between the two.
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