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What exactly is the problem here? I'm no lover of VM but they promised free upgrades 2 or 3 years ago, they didn't promise anyone any dates but gave approximate time scales and to the best of my knowledge all their customers were upgraded.
They're doing the same now, promising an upgrade and and again giving estimates as to when it will happen. We all know their history for 'coming soon' offers but came good the last time it happened and I don't see anything wrong with a company using this in their advertising.
The only way this could be a false promise is if the upgrades simply don't happen.
It was in the FAQ for the speed doubling program that upload speeds would be increased as well as download although there might not happen at the same time! I snipped a bit from the FAQ into a post here. http://community.virginmedia.com/t5/...1127435#M11798
Further the previous STM regime pages showed different throttling for 1:10 as well as 1:20 on nearly all the tarrifs not just 100mb. Since throttling is now the same for everyone those pages have long since gone.
Finally the number of posts on this forum and the VM community with stats showing 1:10 configurations. Clearly this has happened for some and not many others.
It is not a case of rumour, sumation, supposition or people just making things up. The statements in the original FAQ should be viewed as a contractual promise and VM have made excuses ever since for not universally delivering and now seem to pretend that it never really happened.
That was for the last "speed upgrade" and the thread is 2 years old