Quote:
Originally Posted by 1andrew1
Aaah that makes sense. So for small channels like Vintage TV on Freeview IPTV it will be more cost effective to be on IPTV but once you cross a threshold of viewers it's cheaper to have a full-blown terrestrial channel.
(Presumably the same applies to the foreign channels on VM's Worldbox - if they become popular then it's worth their while getting a proper cable channel.)
|
Yes, certainly a lot cheaper for them than a DTT slot which trade for megabucks.
Most streaming channels I've seen have been relatively low quality, this was also true of NOW TV when it fist launched and some users complained of outages even on the VOD side of the service.
They've spent the cash and fixe it. The app/web stream for BT Sport also had outages due to suddenly spikes in popularity.
If you're doing it properly running VOD and streaming can be just as expensive as other broadcasting types, if not more so, for popular services.
The only point I'm really trying to make is that the day when ITV decide to move solely to streaming or VOD is a very long way off!