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**Damien** · 02-01-2009, 10:49

I think Sony made quite a few mistakes, ultimately though I think those mistakes were a result of a misplaced confidence/arrogance regarding the strength of the 'Playstation' brand. They were willing to wait and ship a more expensive console because they thought the vast majority of gamers associated themselves and the games they like to play with the Playstation.

Obviously though, the 360 had a strong line-up for a good amount of time before the PS3 came up and the brand identity of the xbox also rose. So it was a much smaller amount of people who waited for the Playstation simply because it was a Playstation.

They do need to cut the price, drastically.

02-01-2009, 10:49	#34
Damien Remoaner Cable Forum Team Join Date: Mar 2004 Posts: 32,228	Re: CNN: "PS3 is dying on the shelves" I think Sony made quite a few mistakes, ultimately though I think those mistakes were a result of a misplaced confidence/arrogance regarding the strength of the 'Playstation' brand. They were willing to wait and ship a more expensive console because they thought the vast majority of gamers associated themselves and the games they like to play with the Playstation. Obviously though, the 360 had a strong line-up for a good amount of time before the PS3 came up and the brand identity of the xbox also rose. So it was a much smaller amount of people who waited for the Playstation simply because it was a Playstation. They do need to cut the price, drastically.