Thread: General ESPN, BT, Euro, Premier and Sky Sports news
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Old 09-03-2017, 10:11   #6964
OLD BOY
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Re: ESPN, BT, Euro, Premier and Sky Sports news
Quote:
Originally Posted by 1andrew1 View Post
ITV, Channel 4 and Channel 5 may charge advertisers an HD fee for all we know. As we don't pay for these channels directly, we don't know.
True, but this doesn't affect the TV audience.

Although advertising costs are reflected in the price we pay for goods and services, companies have advertising budgets. The likelihood is that the companies who place TV commercials will simply change their advertising strategy within their allocated budgets rather than spend any more overall.
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