[none]

Originally Posted by dav

Looks as if the Beeb got around to getting some answers too...

http://news.bbc.co.uk/1/hi/technology/7283333.stm

Yeah the Phorm PR boys are doing the rounds on most of the tech sites. Most of the replies they give contain generic answers that have been cut n paste from other replies given elsewhere. A simple damage limitation exercise imo.


Now, lets just recap,
A member of the Phorm tech team came on this board yesterday and categorically stated that “If you are not part of the system ie opted out no data will be processed by phorm. I really hope that's clear.”
Clear indeed, although deliberately misleading. Why? Well because although no data is processed, it does still pass through Phorm (as I suspected all along).

Consider this quote here from their CEO Kent Ertegrul - http://www.theregister.co.uk/2008/03...rul/page3.html

Published Friday 7th March 2008 10:45 GMT

So if I'm opted out, data passes straight between me and the website I'm visiting? It doesn't enter Phorm's systems at all?

MB: What happens is that the data is still mirrored to the profiler but the data digest is never made and the rest of the chain never occurs. It ought to be said that the profiler is operated by the ISP, not us.

So there you have it, data is still mirrored onto a profiler, opting out is irrelevant as to whether data passes though the Phorm system, as clearly it does, no matter what. There is no real opt out other than switching to a Phorm-Free ISP.


In that same interview Kent Ertegrul keeps banging on about how bad google is, but see thing is, I can choose not to use google if I so want. With Phorm there is no REAL choice. Data still passes through the Phorm system.

I’m more angry now after reading that interview than I was before.