Re: Guardian: "Sky Atlantic won't be on Virgin Media soon, says BSkyB boss"
I wouldn't have expected Mike Darcey to say anything different. SKY have ploughed a massive amount of money into marketing this channel as free and exclusive to SKY customers. It would be crazy for him to come out 2 days after the channel has launched stating the channel will arrive at some point in the future. It would be a massive PR own goal.
|