Quote:
Originally Posted by denphone
l am just waiting for OB's answer on this matter.
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My preference would be for VM to retain BT Sport, but include AMC in the wholesale deal.
To do anything else will lose VM viewers, which means they will get less revenue, and that in turn will mean less money for investment and new content.
In any case, I think Sky have more sports subscribers (proportionately) than VM, and so BT would lose money without the wholesale deal.
As just one example, I get BT Sports channels as part of the Full House package, but I never watch it.
I expect there are also many people who watch the sport on BT Sport but would not pay the high price that would otherwise be charged for it. That must increase BT's advertising revenue.
It makes sense all round to keep BT Sports on VM as a part of a wholesale arrangement in my view.