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Originally Posted by muppetman11
Seems a strange comparison to make free TV with a pay TV platform , considering most set ship with freeview installed. A question what are these killer features , I will give you being able to record 3 programmes is superior to Sky but what others. It seems clear to me in the US that TIVO is just for the enthusiasts and not mass market , which was proven last quarter when over 200,000 subscribers left.
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Not really, Sky have apparently already identified Freeview as a competitor. Remember, when they want new subscribers, they haven't only got to try and convert any Cable TV viewers. They also have to try and persuade those who wouldn't normally pay the subscription (ie Freeview viewers).
Freeview is very much a competitor to both Sky and Virgin, especially when people's jobs are under threat.