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Re: The future for linear TV channels
Quote:
Originally Posted by theone2k10
There is a average of 6 ad breaks per hour on US tv however the US ad breaks are shorter than the uk for example a average uk ad break is 3 minutes and you get 3 per hour, a USA tv ad break is 90 seconds you get 6 per hour this still equals the same ammount of ad time as UK.
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Then why is it that US TV programmes which have an hour slot tend to only be 41-43 minutes long when the ads are removed?
Having visited quite a few States in the last few years, I can definitely state the ads take up more than 9 minutes per hour.
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