UKTV unveils Home and Really in latest phase of its rebrand
30 April- UKTV to launch 'Home'
19 May- UKTV to launch 'Really'
UKTV Gardens will be axed with some of the programming moved to Home.
Incidentally, the tagline for 'Really' is 'you couldn't make it up'.
UKTV Food is expected to rebrand this quarter.
http://www.brandrepublic.com/News/89...e-its-rebrand/