[Mad Max]

Originally Posted by OLD BOY

Wurl Network brings OTT channels to cable boxes

I would hope that with its renewed emphasis on content, Virgin Media content chiefs will be actively seeking out opportunities like this to increase their offering.

http://www.rapidtvnews.com/201607264...#axzz4FdYoZ5Xh

In what is being billed as the launch of the first streaming cable TV network, Wurl has unveiled the Wurl Network.

The network provides five channels of 24/7 programming, featuring shows produced by various digital and traditional media brands. Wurl's channels are broadband-delivered through cable TV operators' Internet-connected set-top boxes and appear in operators' on-screen guides – just like legacy cable channels.

The available channels are the Alt Channel, Streaming News Network, The Sports Feed, Baeble Music TV and the Popcornflix Channel. So far, they have been integrated with pay-TV systems in use by more than 50 operators serving over 13 million homes. Viewers can fast-forward and rewind any show, binge view multiple episodes, and watch any programme on-demand at any time.

“We're helping cable operators do two things - deliver new programming and create a new cable channel experience that offers deep engagement,” explained Sean Doherty, Wurl CEO and co-founder. "In an entertainment environment where viewers demand control and choice, Wurl provides cable operators with new channels that deliver the programming and the on-demand experience that viewers want.”

“We are excited to be offering Wurl's channels to our subscribers,” added Loren King, product manager at Fidelity Communications, a multi-system cable operator based in Missouri. “We now have a new source of programming and new interactive viewing features that will give us a competitive edge.”

I'm surprised at your comments re above OB, I thought you liked quality shows, what they seem to be offering is just more dross imo!