Quote:
Originally Posted by OLD BOY
If the choice is there, and it's free of constant advert interruptions and its viewable when you want to view it, what is there not to like?
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1. Too much choice is the enemy. Hence why the top 5 EPG slots are reserved by law, rather than sold to the highest bidder, which would always be Sky, because;
2. Sky has understood from the outset that as you can't get audiences of more than about 2 million for anything other than live football, and therefore has to charge a subscription *and* run 15 minutes of adverts per hour in order to cover the cost of its premier US imports and still turn a profit.
Oh, and
3. It is unlikely that the UK's broadband infrastructure will have sufficient bandwidth, and reach, to replace broadcast as the official public service delivery platform, any time in the next 15 years. So no, for a great many people, it wouldn't even be viewabke when you want it.
