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**Chris** · 23-09-2015, 20:50

Ah got you now - but again, a similar point ... Apple's products rarely beat the competition on hard specs. Their strength lies in design aesthetic and ease of use. They are very good at taking something that is seen as a niche product and making it mass market.

I'm not being a fanboy and saying Apple TV will therefore of necessity be the next big thing - just that on past performance, it would be foolish to assume it won't be. Even without 4K.

23-09-2015, 20:50	#404
Chris Trollsplatter Cable Forum Team Join Date: Jun 2003 Location: North of Watford Services: Humane elimination of all common Internet pests Posts: 36,928	Re: The future for linear TV channels Ah got you now - but again, a similar point ... Apple's products rarely beat the competition on hard specs. Their strength lies in design aesthetic and ease of use. They are very good at taking something that is seen as a niche product and making it mass market. I'm not being a fanboy and saying Apple TV will therefore of necessity be the next big thing - just that on past performance, it would be foolish to assume it won't be. Even without 4K.