Thread: 4K UHD on Virgin Media
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Old 25-10-2017, 03:55   #68
bubblegun
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Re: UHD on Virgin Media

I'm just guessing, but new content coming from USA is starting to be available in UHD (the derisible, Inhumans series, for example) on-demand on Sky Q boxes.

Eventually there's going to be a "live" option in red button or a new channel to watch this content. Whether this just shares bandwidth with the Sports content (on non-sports nights) who knows.

Eventually Sky will hit a critical mass of Sky Q 2Tb customers with the £12 Sky Q Multiscreen subscriptions to make a full time UHD channel viable. Given the current growth figures for Sky Q then that shouldn't be very far away, hopefully.

Given that less than half of Sky customers take Sky Sports now, it's more likely to be a channel showing US imports and Sky Original productions, i.e. a Sky Atlantic UHD channel.

Just guessing...
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