Quote:
Originally Posted by denphone
Well they have been giving considerable discounts for some time and still their profits continue to rise so there is your answer great bear.
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They maybe for now, but at the rate of discounts it can only be a matter of time before profits take a hit. Unless the sponsorship they get fills the gap, then again they are reliant on viewing figures . IMO we are at a tipping point the next Premier League sports rights deal will be interesting.