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Old 11-11-2017, 22:08   #116
jj20x
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Re: ITV threaten to blackout on Virgin

Quote:
Originally Posted by RichardCoulter View Post
Pumping one national feed around the UK will be easier and cheaper, allow VM to keep their customers supplied with almost every ITV programme, annoy ITV's advertiser's and drive viewers who want local news & current affairs to the BBC or even the failing local TV channels!

I suspect (hope) that they will use the London Audio Description feed in order to maintain that service for those that are sight impaired.
ITV's local advertisers are probably annoyed most of the time, their ads usually don't appear on whatever flavour of ITV HD happens to be available in the local region. So I wouldn't expect ITV to be too worried by that, it's almost business as usual.

I would prefer that, if ITV cut, or threaten to cut the feed, VM removes the channels and lets ITV deal with the full impact of the loss of advertising revenue.
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