Quote:
Originally Posted by tweetiepooh
15 mins of ads per hour! There would be a lot more if we went the US model. Just look at the pauses in programming were we don't see ad's but those across the pond will likely do so. And probably already is, look at length of programme when watching on-demand and think the rest of the hour slot we use would be ads.
I'd like to see advertising limited to 10 mins at most per hour with a minimum period of programme between ad breaks and a max duration of any ad break.
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There is a average of 6 ad breaks per hour on US tv however the US ad breaks are shorter than the uk for example a average uk ad break is 3 minutes and you get 3 per hour, a USA tv ad break is 90 seconds you get 6 per hour this still equals the same ammount of ad time as UK.