Quote:
Originally Posted by 80/20Thinking
Depends whether you can trust us to do the right thing.
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Do you not think it is ironic that you feel the need to make such a statement?
Do you feel you involvement with Phorm has had a negative impact on your reputation in privacy circles?
After all, while your assessment of the system may be perfectly correct and it may well represent an advance in online privacy, it seems as if Phorm have been caught wrong-footed by the backlash from the general public's natural distrust of anything that tries to pigeon-hole and categorise them in order to make money off their data while giving nothing in return. If it turns out that it complies with the letter of the law, it certainly does not reflect the spirit of it, nor do ethical considerations come into it.
Unfortunately, it looks as if you have been put in a position where you have had to defend and explain yourself due to some over-zealous PR from Phorm and the perception has (wrongly, I think) been that you have been in cahoots with them all along. Why would Phorm pay for and advertise a PIA that they know would condemn their system?
I sympathise with your position (not that that means anything), but it does seem as if you're damned if you do and damned if you don't.