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-   -   VOD : Linear is old tech - on demand is the future (https://www.cableforum.uk/board/showthread.php?t=33705051)

OLD BOY 27-06-2019 13:33

Re: Linear is old tech - on demand is the future
 
Quote:

Originally Posted by denphone (Post 36000622)
That is the way l generally see it too as why would Sky want a service that competes with their own services.

Well if you search for a programme that is on Virgin Media Store, you will sometimes find that it is also on Netflix.

I'm sorry, but I don't buy this argument. With so many options to subscribe to Prime, if Sky customers want to watch something on there, they will..

Sky would be well advised to go for it, or they will be giving their direct competitor an edge.

spiderplant 27-06-2019 14:41

Re: Linear is old tech - on demand is the future
 
Quote:

Originally Posted by OLD BOY (Post 36000631)
Well if you search for a programme that is on Virgin Media Store, you will sometimes find that it is also on Netflix.

:banghead:

;)

OLD BOY 27-06-2019 14:58

Re: Linear is old tech - on demand is the future
 
Quote:

Originally Posted by spiderplant (Post 36000643)
:banghead:

;)

:confused:

Is your point that VM Store is not owned by VM?

spiderplant 27-06-2019 15:07

Re: Linear is old tech - on demand is the future
 
Quote:

Originally Posted by OLD BOY (Post 36000645)
Is your point that VM Store is not owned by VM?

Correct

OLD BOY 27-06-2019 16:40

Re: Linear is old tech - on demand is the future
 
Quote:

Originally Posted by spiderplant (Post 36000646)
Correct

Yes, I guess that figures, but personally, I think Sky has to bite the bullet. It could price its rentals a penny cheaper than the competition for example, or maybe offer a reduction on two or more rentals from the Sky Store, or, if Amazon would wear it, a Prime only video service without the PPV/purchasing option. Sky is pretty inventive, I think they will find a way.

If they decide otherwise, they could put off subscribers because the competition offers something they don't,and having all the streamers in one place will prove a positive bonus for viewers.

Horizon 27-06-2019 17:30

Re: Linear is old tech - on demand is the future
 
Quote:

Originally Posted by jfman (Post 36000533)
Aggregation is what we have now. Which is it I’m confused, will platforms continue to dominate or independent streamers? If it’s aggregators, why won’t Liberty and Comcast be best placed to do this?

Netflix is already dominate and it has no distribution platform of its own. My query is about companies like AT&T and Comcast who both have platforms and streamers and whether they will aggregate each other's streaming services or not.

Horizon 16-07-2019 13:45

Re: Linear is old tech - on demand is the future
 
Interesting article from CNBC about the the carriage renewal negotiations currently going on between Disney and Charter (John Malone's American cableco) and it could determine the future of not just American linear tv, but ours as well (in my opinion):

https://www.cnbc.com/2019/07/12/disn...aming-era.html

Mad Max 16-07-2019 14:08

Re: Linear is old tech - on demand is the future
 
Quote:

Originally Posted by Horizon (Post 36002875)
Interesting article from CNBC about the the carriage renewal negotiations currently going on between Disney and Charter (John Malone's American cableco) and it could determine the future of not just American linear tv, but ours as well (in my opinion):

https://www.cnbc.com/2019/07/12/disn...aming-era.html

Very interesting, this bit says it all really...
Quote:

But the advent of direct-to-consumer streaming products could lead to blowout public fights over the declining value of linear TV networks.
OB will be happy....:)

Horizon 16-07-2019 17:21

Re: Linear is old tech - on demand is the future
 
While we all debate about streaming and the impact on existing services, the big media companies themselves don't know how it will all play out. That's what makes these particular negotiations so interesting as it will set a precedent that the other companies will likely follow.

OLD BOY 16-07-2019 20:07

Re: Linear is old tech - on demand is the future
 
Quote:

Originally Posted by Horizon (Post 36002875)
Interesting article from CNBC about the the carriage renewal negotiations currently going on between Disney and Charter (John Malone's American cableco) and it could determine the future of not just American linear tv, but ours as well (in my opinion):

https://www.cnbc.com/2019/07/12/disn...aming-era.html

Thank you, Horizon. For me, a significant paragraph was this one:

As MoffettNathanson analyst Craig Moffett wrote in a note to clients this week, cable providers are coming around to the idea that it’s OK to lose TV subscribers as long as they keep paying for internet access.

This could be right, of course, but having just acquired the 'ultimate oomph' package, which gave me my existing channels + Sky Movies + Sky Sports + 500 Mb speed broadband (instead of 'only' 200 Mb) and a new 'unlimited' SIM for only £1 more than I was paying before, I do wonder if the cablecos are ready to ditch the pay tv subs so readily just yet.

It is a very confused picture, because by rights, TV subscribers should be migrating faster towards VOD, and yet, as some of the posts here show, some are still happy to be bullied into watching their favourite programmes at times dictated to them by the schedulers and to suffer having to watch intolerable waves of insufferable advertisements when they could be watching much better quality material at times of their choosing.

I still think the younger generation will ultimately change the ways of the older people, but I must admit to being surprised at the number of people who are content just to sit there and be fed whatever is thrown at them. If I ever get like that, I would be grzteful if someone would just put me down! Sorry if that was politically incorrect... :

:D Not really! :p:

muppetman11 16-07-2019 20:12

Re: Linear is old tech - on demand is the future
 
I record off the linear channels so it’s simple to zip through ad breaks.

denphone 16-07-2019 20:12

Re: Linear is old tech - on demand is the future
 
Quote:

Originally Posted by OLD BOY (Post 36002917)
It is a very confused picture, because by rights, TV subscribers should be migrating faster towards VOD, and yet, as some of the posts here show, some are still happy to be bullied into watching their favourite programmes at times dictated to them by the schedulers and to suffer having to watch intolerable waves of insufferable advertisements when they could be watching much better quality material at times of their choosing.

What a very strange comment as no one is being bullied into watching their favourite programmes dictated by the schedulers as the fact remains TV subscribers are not as stupid as you seem to think.

Horizon 16-07-2019 20:15

Re: Linear is old tech - on demand is the future
 
Quote:

Originally Posted by OLD BOY (Post 36002917)
Thank you, Horizon. For me, a significant paragraph was this one:

As MoffettNathanson analyst Craig Moffett wrote in a note to clients this week, cable providers are coming around to the idea that it’s OK to lose TV subscribers as long as they keep paying for internet access.

This could be right, of course, but having just acquired the 'ultimate oomph' package, which gave me my existing channels + Sky Movies + Sky Sports + 500 Mb speed broadband (instead of 'only' 200 Mb) and a new 'unlimited' SIM for only £1 more than I was paying before, I do wonder if the cablecos are ready to ditch the pay tv subs so readily just yet.

It is a very confused picture, because by rights, TV subscribers should be migrating faster towards VOD, and yet, as some of the posts here show, some are still happy to be bullied into watching their favourite programmes at times dictated to them by the schedulers and to suffer having to watch intolerable waves of insufferable advertisements when they could be watching much better quality material at times of their choosing.

I still think the younger generation will ultimately change the ways of the older people, but I must admit to being surprised at the number of people who are content just to sit there and be fed whatever is thrown at them. If I ever get like that, I would be grzteful if someone would just put me down! Sorry if that was politically incorrect... :

:D Not really! :p:

You're welcome old boy.:)

As has been said many times before, we must be careful to differentiate America from ourselves, as they do a "few" things differently, not least, force anyone who wants pay tv to have ESPN. I'm waiting to see if Charter now show resistance to that, especially as Disney now have the ESPN+ streamer too.

But I still think these carriage renewal talks between these two companies will have long term implications not just for America, but everywhere else too.

On your specific point, yes, obviously if someone wants to stream Netflix etc, they need net access, but does that need to be through a cableco now? Like here, 5g is launching over there too.

denphone 16-07-2019 20:15

Re: Linear is old tech - on demand is the future
 
Quote:

Originally Posted by OLD BOY (Post 36002917)

I still think the younger generation will ultimately change the ways of the older people, but I must admit to being surprised at the number of people who are content just to sit there and be fed whatever is thrown at them. If I ever get like that, I would be grzteful if someone would just put me down! Sorry if that was politically incorrect... :

:D Not really! :p:

Funny that as you have always said "experience is everything";)

OLD BOY 16-07-2019 20:26

Re: Linear is old tech - on demand is the future
 
Quote:

Originally Posted by muppetman11 (Post 36002918)
I record off the linear channels so it’s simple to zip through ad breaks.

As do I, but where possible I stream, because then I don't even see the ads.

---------- Post added at 20:26 ---------- Previous post was at 20:25 ----------

Quote:

Originally Posted by denphone (Post 36002921)
Funny that as you have always said "experience is everything";)

It is, Den, but it is also true that after 50, some become very set in their ways.


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