Re: New content for Virgin Media
 

And here's some new content on it's way:

https://www.theguardian.com/media/20...mazon-the-feed

Re: New content for Virgin Media
 

Wow, that's great news and will hopefully pave the way for an Amazon video app to arrive on TiVo at some point! :)

Re: New content for Virgin Media
 

A very good move IMO and one hopes that is just the start.:tu:

Re: New content for Virgin Media
 

Thank you for this, Ben - really good news! This is the way to go, and hopefully serious effort is now being put in to getting the Amazon app on the Tivo and V6.

Re: New content for Virgin Media
 

It's the first sign of vertical integration between Malone's companies. He owns the production company via Discovery's ownership of all3media.

Re: New content for Virgin Media
 

Interesting - I had felt Amazon was losing ground to Netflix in new content but I like this :)

Re: New content for Virgin Media
 

So what's happened to VM's strategic policy of being just an aggregator of other companies' content?

Re: New content for Virgin Media
 

Reality struck..

Re: New content for Virgin Media
 

Yes, change of strategy. It must have dawned on him that being an aggregator of content was all very nice and cheap, but ultimately the consumer would lose out because competitors were basing their success on original content.

I'm just glad he saw the light in the nick of time.

Re: New content for Virgin Media
 

One of the problems of being a content aggregator is when the content owners (such as Sky Sports and BT Sport for 4K) won't agree to have their content broadcast on your platform. Amazon also produces content, but it isn't available on VM's platform.

Re: New content for Virgin Media
 

As I understand it, VM was the party that pulled out of the original negotiations with Amazon.

If VM want Amazon on their boxes, I think they will be pushing a door that is already ajar. Hopefully, it will come later this year.

Re: New content for Virgin Media
 

This is interesting, and we can now see OTT services diversifying beyond films and drama.

I particularly like the idea of the audience being able to compete with one another.

http://www.digitaltveurope.com/2018/...-svod-service/

Re: New content for Virgin Media
 

Yes, agreed. :)
I think VM was keen but its owner LGI less so. VM and Amazon are now co-operating on The Feed TV series so never say never.
https://www.cable.co.uk/news/virgin-...eed-700002270/

Re: New content for Virgin Media
 

I'm not sure you can read to much into these things Amazon has worked with many others including Sky on Brittania and had a deal for rights to Fortitude.

Re: New content for Virgin Media
 

Of course VM wants Amazon as it lives solely off others' content. But Amazon sees itself as an OTT operator which cuts out the middle man - unlike Netflix - so could easily have brought negotiations to a halt by, say, demanding an obscene amount of money for VM to distribute its content.