Thread: TV advertising
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Old 02-06-2006, 08:59   #9
ian@huth
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Re: TV advertising

Quote:
Originally Posted by Gareth
On a similar note, why do they have that infommercial channel on Sky, 3 for £30... in amongst the Johnny Foreigner channels and the adult channels? Although the production costs of the shows don't appear to be very high, I wonder how much they have to pay Sky to beam it... surely it's not an efficient revenue generator?
Those are amongst the shopping channels which believe it or not have millions of viewers. Many of these skip through the shopping channel range and will stop and watch anything that catches their eye.

They also advertise quite frequently on the Sit-up channels (bid tv, price-drop tv and speed auction tv). The Sit-up channels are owned by Telewest and came to NTL with the merger.
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