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Old 24-02-2012, 10:12   #648
Alan Fry
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Join Date: Oct 2011
Location: Radio Cairo, Hampstead, London
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Re: SKY F1 HD Channel, Any Chance?

Quote:
Originally Posted by andy_m View Post
They were thinking that they had paid a lot of money for the rights and would be gaining nothing if they gave the whole product away to their strongest competitor. I doubt they'll lose revenue-they obviously feel the unique selling point of being the only platform where you can watch every race in hd will gain them a few sign ups, and giving the sd version free to Virgin might get them a few more Sky Sports customers on cable as well.
Their "unique selling point" could have been that you can watch F1 in 3D only on Sky (via Sky 3D)!
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