Quote:
Originally Posted by sherer
Would be interesting to know what their HD VOD plans are ?
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VOD. No question about it. That and broadband are their main priorities. Their latest numbers show that people are happy to stay with them, even with their limited HD line-up. Their subscriber base has grown, and the V+ box is showing surprisingly strong growth.
As for your information campaign idea, it's not really in Virgin's best interest to educate people about HD. The V+ box is already doing quite well, and they don't want to draw attention to the fact that they have a very poor selection of true HD content. Their best option is to rely on the upscaling misinformation campaign to trick gullible customers into thinking that upscaling makes the most of their HD sets.