Thread: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
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Old 03-04-2008, 18:30   #2125
Anonymouse
Owned by my cat Tigger
 
Join Date: Jul 2005
Location: Bolton
Age: 43
Services: 4MB NTL Broadband...but not for long if Virgin don't ditch Phorm!
Posts: 517
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
I've been wondering for ages why this situation seemed so familiar - and last night at work I finally remembered.

Did anyone else here ever watch the Max Headroom series? The last episode shown involved a Japanese corporation, Zik Zak, taking over Network 23 in order to gear its output to what they wanted. An exchange between one of their execs and the head of 23 says it all:

"This [i.e. floods of advertising] is what you have failed to deliver! This is what the people want."

"How the hell do you know what people want?! We've been at this for years, and we still don't know!"

Zik Zak's arrogance in claiming to know what consumers want sounds to me exactly like Phorm's attitude re Webwise. In many ways that show was way ahead of its time.
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