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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
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Originally Posted by popper
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Far from the positive spin put on it by Phorm...
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However, despite our positive findings regarding Phorm’s approach to privacy protection we are disappointed that the company has not benefited from an earlier implementation of a PIA. While we are encouraged that Ernst & Young were engaged to perform a privacy examination, the full scope and influence of an “early intervention†PIA has not been possible. At this late stage of product development it will not be possible to fully exploit the value of a PIA.
We broadly agree with the positive findings of the 2007 Ernst & Young privacy examination, but remain concerned that the scope of that report was based almost exclusively on conditions applying to the US privacy environment. Public sensitivities, regulatory conditions and other factors vary substantially according to
geographical location.
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