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Re: Starbucks... boo hiss!
Quote:
Originally Posted by Gareth
Quote:
Originally Posted by ABC News
<snip>The Ethiopian government filed for copyright last year to trademark its coffees. Names like Harar and Sidamo are familiar to Starbucks clients around the world.
Securing trademark rights to those names would mean a spectacular rise in Ethiopia's coffee revenues  a jump in the neighborhood of $88 million. The most critical dividend would go to Ethiopia's struggling coffee farmers  15 million people, many of whom live on less than a dollar a day.
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I don't agree with Starbucks' actions, but if anyone thinks the additional revenues would find their way to the coffee farmers they must be extremely naive...
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